Online Training: Communicating with IMPACT
Online Training: Communicating with IMPACT
In 2019/2020 UCAN hosted an area training day entitled ‘Communicating with IMPACT’ at 14 locations around the UK. The day covered auditing your church’s communication and devising a communications strategy, embracing creative and professional design and using social media and digital tools for a missional purpose.
This online resource pack contains video recordings from the day, featuring 5 speakers covering 3 sessions. Additionally the download includes the course handbook, exercises and take-away tools to aid your audit of communications and creation of brand guidelines.
Please note: the download link for the instruction PDF for this course is only available for an initial 24hrs after you purchase the resource. However, once the PDF is downloaded you can access the course content for as long as you like using the details in the PDF. You are welcome to use this resource with other members of your church’s team (employed or voluntary) to aid your planning and implementation for church communications.
Communication is the business that the church is in... yet so often we fail to give this area the attention, strategy and resource that it requires. What does modern and effective communication look like and how can we do it well?
Download this digital resource to be inspired for this vital role and leave equipped with lots of practical tools and knowhow.
Sessions
1. ‘You are communicating, - but what are you saying?’ – Developing a strategic approach to communications.
As churches we are in the business of communicating. We have a message to proclaim and information to share with our membership, our fringe and our community. Do you have a plan in place? Are you intentional? You will already be communicating a lot, but do you know what you’re saying? UCAN Director Andy Bagwell will lead you through how to conduct a basic communication audit to avoid some of the pitfalls of church communication.
2. ‘Created to be Creative.’ - Applying a creative approach to communications .
We worship and proclaim a creative God but too often our communication and printed literature lacks creativity or professionalism. This workshop will unpack how to create a consistent brand, work with templates to improve the quality of your publications and creatively express your church’s personality in print and on screen.
3. In 280 characters or fewer…’ - Embracing a missional approach to social media and digital content.
Social media is a powerful tool for keeping your church conversation going throughout the week and connecting with your community. Jay Butcher will lead us into the 'missional' world of blogs, Facebook, Twitter & Instagram